Makeup by One Direction Collection Review

Disclaimer: Products complimentary from Markwins for testing/review purposes. Views expressed are of my own.

The Makeup by One Direction collection is (almost) here! A limited edition ensemble of makeup by the world’s biggest band. Already available in Macy’s, while Stage Stores, Dillards, Beauty Brands, and Lord and Taylor are set to release on August 25th. International releases are to follow soon after. I’m excited to try out and give you an exclusive insight of what is expected in the collection. So let’s get started!

With a range of makeup and cosmetic products packaged in a limited edition collectible tin box, Makeup by One Direction celebrates a fun, unique and youthful style with a touch of cheeky mischievousness. Offered at an affordable price point for everyone, Makeup by One Direction “The Looks Collection” comprises three collectible tins (Midnight Memories, Take Me Home, and Up All Night) inspired by One Direction’s chart topping albums.

The packaging is definitely a collector item! A bricked-designed tin box with a plastic cover featuring a picture of One Direction and their autographs, its the perfect gift for someone you know who’s a Directioner! Inside each collectable tin includes an eye and body crayon, 4+1 eye shadow palette, lip gloss, lipstick, mascara, nail varnish, and a 5 piece decorator stencil set. Below are reviews and swatches of the “Midnight Memories” Collection.

The volumizing mascara is your standard mascara. Although my lashes are short, I was hoping it would extend my lashes by a bit. However, it does provide volume to the lash to give it a fuller touch. Smudge-free and no clumping. This is a mascara that can be used on a regular day basis.

The 4+1 Eye Shadow Palette include Little White Lies; Palest warm gray, Don’t Forget Where You Belong; Soft pink shimmer, Half a Heart; Metal gray, Strong; Charcoal black matte shimmer, and Midnight Memories; Silver glitter crème. All eye shadows are super pigmented and with the colours provided, one can easily create a perfect soft smokey eye, pictured above, without hesitation.

The “Best Song Ever” crème lipstick is the best red lipstick ever! Super creamy and very pigmented, it is a bold colour that anyone can wear. The red lip is your finishing touch before a night out! The example picture of the lipstick worn provided above does not do justice. Take a look at the swatch and try it out for yourself! Who needs an apple red when there is a dark, mysterious, and sexy crimson red in town!

Never thought I would want to purchase a UV light so badly, until now. The “Through the Dark” liquilights glow gloss is an electric glitter poppy lip gloss that glows to neon red-orange under UV light. I wish I had a UV light to test out this cool product. But the lip gloss itself is just as amazing! This shimmery pink gloss has amazing pigmentation, it is not sticky, and has a hint of a soft sweet vanilla scent.

A great metallic steel gray nail polish. I have had this nail polish on for over a week and it still has not chipped or faded out. One coat of the product already gave a well finish. Going in for another coat gave the nail more definition. Another plus, no matter how many swipes are added, the nail polish brush leaves no streaks!

Blackest black eye and body crayon. Very creamy and glides on smoothly, the eye and body crayon can be worn as a liner, shadow or body art.

The 5 piece decorator stencil set is a fun way to decorate yourself, your stuff, and your friends with One Direction doodles! Word of advice when using the stencil, ask someone for help to either press down the stencil or to colour in the stencil. Doing it on your own can be a bit tricky and messy. Also, if possible, avoid using the eye and body crayon provided as it is a very creamy product and can be difficult to work with. Use an eye shadow or a regular eye liner pencil.

Overall, a great collection and wonderful products! As mentioned earlier, a perfect must-have addition for someone who’s a One Direction fan but also for anyone who loves makeup in general or wants to give makeup a try! Don’t forget to “Like” Makeup by One Direction’s Facebook page for more information regarding the collections and One Direction!